Graphic Identities
Branding and Visual Identity
Role
Brand Designer
Industry
Museum
Duration
4 weeks
Powerhouse Museum x UNSW, 2021
This is a project from my Graphics 2 subject where I was invited by the Powerhouse Museum to envision their up and coming ‘Graphic Identities’ exhibition in a creative and stylistic way. I created a style guide which established an elegant but, playful and exciting tone for the exhibition. The focal point of this style guide is the logo featuring 8 rectangles to signify the 8 designers showcased. They are organised in a ‘G’ for ‘Graphic’ and the circle placed above one of the rectangles to form an ‘I’ symbolises ‘Identities’. Accompanied with vibrant colours, playful arrangements, and sleek typography this visual identity speaks truth into the exhibition displayed. This work went on to be displayed in the Powerhouse alongside the ‘Graphic Identities’ exhibition.
Programs:
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Powerhouse Museum x UNSW, 2021
This is a project from my Graphics 2 subject where I was invited by the Powerhouse Museum to envision their up and coming ‘Graphic Identities’ exhibition in a creative and stylistic way. I created a style guide which established an elegant but, playful and exciting tone for the exhibition. The focal point of this style guide is the logo featuring 8 rectangles to signify the 8 designers showcased. They are organised in a ‘G’ for ‘Graphic’ and the circle placed above one of the rectangles to form an ‘I’ symbolises ‘Identities’. Accompanied with vibrant colours, playful arrangements, and sleek typography this visual identity speaks truth into the exhibition displayed. This work went on to be displayed in the Powerhouse alongside the ‘Graphic Identities’ exhibition.
Programs:
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Outcomes
This project was foundational to my brand design skills. Being selected by the Powerhouse to display my work was a testament to how I effectively applied typography, colour theory, and composition to my branding package.
Outcomes
This project was foundational to my brand design skills. Being selected by the Powerhouse to display my work was a testament to how I effectively applied typography, colour theory, and composition to my branding package.
